Annually celebrating the worldwide pioneers, leaders and innovators in market research, data-driven marketing and insights. The Insight250 presents a unique view into academic, enterprise, agency, technology, media and association data-driven leaders around the globe.
Nihal is the Founder and CEO of QualSights (formerly Georama) which is an end-to-end qualitative insights platform that generates insights for brands, agencies and consulting firms. Previously he held various roles at Microsoft.
Jennifer serves as Director of Polling and Election Analytics for CNN. Previously she has held polling roles for Associated Press and The Washington Post. She has held research positions for Belden Russonello Strategists and Edison Research.
Koffi has experience in both the English- and French-speaking cultures in Africa. He has expertise in mining and refining insights into profitable innovation and brand activities. He is also passionate about building and implementing marketing strategies.
As a Staff Researcher for Instacart, Charles is instrumental in helping the business understand its evolving customer base. Previously he has held strategic research roles with Starbucks, Sky and QuMind.
Ana serves as Head of Customer Insight for Emerging Markets for Dupixent Dermatology at Sanofi. She is skilled in delivering insights for consumer products and trade marketing having previously held research and insight roles with Pepsico, Avon and Unilever.
As Director of Customer Strategy for Mondelez, Julie Anne Philip is advancing partnership opportunities with top Canadian retailers such as Loblaws, Walmart, Metro and Sobeys. She is an experienced insights-based commercial leader with extensive research experience ranging from advanced marketing analytics to customer and shopper insights. She has supported leading brands like Oreo, Cadbury, Ritz and Sour Patch Kids.
In 2005 Ennio started working in phone market research at IFF International, where he soon became branch manager. Fifteen years later, he led the company to a 50-fold increase in revenues, rebranding it to FFIND, where he serves as Global CEO overseeing the organization's strategic vision.
Sandeep is a business leader who thrives on delivering innovative and impactful solutions to complex challenges. He is currently the Global Head of Digital Experience, including customer management, research and analytics and consulting at Datamatics, a leading provider of smart data and intelligent automation solutions.
Abbas is the Founder of QuranScape and is a global marketing leader with expertise in combining strategy, creativity and tech. His experience spans consumer marketing, digital marketing, creative strategy, innovation development, customer and franchise management. Previously he was with Coca-Cola for nearly two decades.
Sarah delivers insights on markets and consumers for Google's EMEA operations. Previously she served in research, brand and insight roles for Truth Consulting, Kantar and Landar Associates.
As Marketing Insights Lead for UK Food for Pepsico, Elle leads a team driving human-centric excellence into brand, comms and innovation for products like Walkers, Doritos, Quaker, and Popworks. She also holds a PhD in experimental psychology.
As the US Portfolio Lead Consumer & Shopper Insights at Haleon, Litthya provides insights for leading health and wellness brands to drive growth. With over 20 years of management experience in multinational companies, she have a proven track record of delivering strategic marketing, consumer/shopper insights, market analytics, and category management.
As Director of Insights and Analytics for Vectura Fertin Pharma, Bilge oversees insights and analytics strategy. She has extensive experience in building global and regional insights for brands to steer innovation and decision-making. Previously she held strategic roles as GfK, GSK, Bayer and P&G.
For nearly 20 years, Irina has been with Ipsos, currently serving as the Chief Executive Officer and Country Manager for Ukraine. In this role, she oversees the company's strategy and operations in the country. Previously she was with TNS Ukraine.
As Associate Director of Global Business Intelligence, Andrew oversees business intelligence for Kenvue's Baby Care and Wound Care for the company's Essential Health franchise. Previously he held various insights roles for Colgate-Palmolive.
Sobia leads a team at Target to drive consumer research and market analysis that shape impactful strategies and foster growth. She uncovers trends, performs competitive analysis, and defines KPIs for consumer programs. Previously she held insight roles for Mondelez, Kraft Heinz and Conagra.
Brigitte is an Insights Manager for Walmart Chile where she conducts analysis to understand consumer trends for the business. Prior to Walmart she spent nearly two decades with Ipsos.
Elena provides detailed understanding, consulting and interpretation of the overall business to identify marketing insights and translate them for Lavazza. Previously she has held insight roles for Kantar and Ipsos.
Grant serves as CEO for Marketbuzzz, a leader in mobile loyalty in the Thailand region. He is responsible for overseeing the strategic direction of the company. Previously he held leadership roles with Ipsos and TNS.
As Group Insights Head at Flipkart, Priyanka has extensive brand and consumer research experience across the ecommerce, fashion telecom and sectors. Previously she held insights and research roles with InMobi, Myntra and Jet Airways.
Axel is the Owner and CEO for FactWorks, a leading research and analytics company for bespoke research. Axel focuses on solving complex questions with advanced quantitative methodologies. He previously worked for Daimler Chrysler.
Emanuel serves in the Global CMI role for Mars where she focuses on driving portfolio strategy and innovation for the food division. She has been in strategic roles for Mars for nearly 20 years and previously she served portfolio roles for Mars Petcare division.
As the Senior Director for Pricing and Business Insights at KBP, Todd is a data analytics leader with expertise in strategic planning, forecasting, & consumer insights. Skilled in project management, pricing and statistical analysis. Previously he was the Director of Business Insights for KFC, Taco Bell and Arby's and was a regional insights lead at McDonald's
Bethan is a Research Director for Boxclever, a firm specializing in customer experience and brand strategy. She is also a Committee Member for the Association for Survey Computing, which focuses on advancing knowledge og software and technology for research surveys and statistics.
As EVP and Managing Director at Escalent, Dyna is a seasoned leader with extensive insights expereince. She has held executive positions at venture-/private-equity-backed start-ups, including two that she co-founded. She is a founder of WIRexec Leadership Summit.
Gram is the President and Head of Consulting at NAILBITER, a global quantitative videometrics platform created to provide observational, behavioral data at a quantitative scale. Previously he held a variety of roles at Ipsos.
Eric is Chair of the Wharton Marketing Department, the K.P. Chao Professor, Professor of Marketing, Statistics, Economics and Education, and Vice-Dean of Analytics at The Wharton School. He has been honored as a Fellow of the American Statistical Association, a Fellow of INFORMS Society for Marketing Science, a Fellow of the American Education Research Association and is Past-Chair of the American Statistical Association Section on Statistics in Marketing.
Hervé focuses on CMI, market research and product innovation at Auchan, which helps understand and deliver customer experience. He is also a Board Member for Insights Hub. Previously he was in qualitative research for GfK and CSA.
As Senior Vice President, Head of Behavioral Qualitative at Behaviorally, Sheryl leads a team of researchers and moderators who specialize in understanding how consumers make decisions. With over 15 years of experience in qualitative market research, she has expertise in uncovering the hidden drivers of consumer behavior and translating them into actionable insights
Carsten is the Managing Director for Sample Solutions, delivering telephone sampling aspects for social and commercial research. He is also the Founder and Chairman of Sales.Rocks which provides a sales enablement platform for European B2B data.
For over 30 years, various Anne has overseen the strategic direction of Gazelle Global Research Services LLC, which manages research logistics on a global scale, from field management to research sampling. She is regularly featured as a market research expert on various industry podcasts and publications.
As Group Director for North American Insights at Coca-Cola, Sally is skilled at integrating mixed research methods, data and analytics, and storytelling. Previously she held strategic insight roles at Del Monte Foods and Family Dollar.
For nearly 40 years Jeffrey has served as President of The Henne Group, a leading market research firm for critical assignments specializing in hard-to-reach and niche populations. His firm manages all services starting with design, implementation and reporting.
Justin is the Senior Director of Human Insights for The Coca-Cola Company. He is a seasoned market research and insights professional with significant experience in both traditional and digital solutions. Previously, he was Global Insights Director for Anheuser-Busch InBev, Vice President for Kantar Millward Brown, and Associate Director at YouGov.
As CEO of Kantar’s Insights Division in the United Kingdom and Ireland, Amy leads over 800 professionals who combine expertise in human understanding with advanced technologies to drive growth for many of the world’s premier brands. Previously she served strategic research roles for TNS and GSK.
Barbara is a Professor of Marketing with the School of Economics at the University of Ljubljana where she has taught for over 20 years. She has been published in a spectrum of academic journals on topics ranging from customer loyalty and market research to competitive advantage and business innovation.
Massimo is the Founding Partner for Altitude-C. He has extensive experience in driving innovation in consumer research and research strategy, advanced analytics (including AI), sensory science, market metrics planning and forecasting and simulated markets.
Rafael is the CEO for Provokers, a strategic insight and innovation consulting company, which he has led for nearly a decade. He is also the Founding Partner of GreenBook Latam, overseeing consumer studies that drive exceptional experiences.
Jackie is the Head of Research, Business Messaging for Meta. She is an accomplished insights and strategy leader with over 20 years in global B2B and B2C market research and consulting in financial services and technology. Previously she served over a decade in research and insight roles with Prudential.
Garreth is the Founding Partner and Head of Evolved Thinking with The Evolved Group which provides data-driven insights to clients. His expertise spans customer experience, customer insights, brand research, market exploration, artificial intelligence, and conversational surveying.
Joyce is the Senior Research Manager at Talk Shoppe. She has extensive experience moderating, designing and executing on all phases of qualitative research projects. Previously she was with Lieberman Research Worldwide.
For over a decade Constanza has served as Executive Director for VOICES! which is a research consultancy firm. In this role she serves as the head of research and client services. She is also the President of SAIMO. Previously she spent over 13 years with TNS Gallup Argentina in strategic research leadership roles.
Richard is the Chief Executive Officer of Red C Research & Marketing, which provides insight support to blue chip brands. He also serves as ESOMAR’s Country Representative for Ireland and as Executive Vice President of Worldwide Indpendent Network.
Mike is an expert consultant in market research with expertise traditional and online market research. He is also the Founder of Cavea Consultancy and the former Vice President and Legal Affairs Chair for ESOMAR.
Steven has served in a variety of strategic market research positions for Blue Cross Blue Shield companies for over 30 years. Currently he serves as Executive Director of Insights and Research for the national association. Previously he held research roles with Motorola. He holds a Ph.D, in psychology from DePaul University.
Rachel has built a series of successful agency teams. In her current role as Director of Client Services at 2CV, she oversees customer experience globally, combining her expertise in growing and nurturing client relationships.
John is a Professor of Politics at the University of Strathclyde. He is also a Senior Research Fellow at the National Centre for Social Research and serves as President of the British Polling Council, Vice Chair of the Economic and Social Data Services Advisory Committee and is a member of the editorial board of the Journal of Elections.
Francky is the Senior Executive for Insights, Strategy and Competitive Intelligence with Nestle. He has over 25 years of experience in marketing, sensory research and insights generation, having worked both on the client and research provider sides.
Sarah is a public health researcher and serves as the Senior Research Officer at the University of Cape Town’s Cancer Research Initiative. She specialises in qualitative, quantitative, and mixed method research, drawing on innovative methodologies. She is particularly interested in locating individuals and communities within broader social contexts when examining the impact of public health issues.
For over 15 years, PJ has provided insights to Bose. Currently, he heads the global Consumer Research & Insights team, directing all qualitative & quantitative research to steer product development, marketing and sales.
As the Consumer Insights and Analytics Leader for Kimberly-Clark, Parul provides consumer understanding to direct decision-making for the company's diverse brands. She previously held insight roles for Mondelez, Unilever, Ipsos ans Nielsen.
Ndeye is the Managing Director of the West Africa Insights Division for Kantar. She has been with the organization for over 13 years in a variety of strategic management roles. Her expertise is focused largely on understanding and delivering human insights. Previously she served as a Group Leader for Ipsos.
Carlos is an Assistant Professor at Hanken School of Economics. His primary areas of expertise include consumer insights, marketing strategy, market-shaping, and consumer culture theory. Previously, he was a Senior Lecturer at the University of Auckland (New Zealand), Assistant Professor at KEDGE Business School (France) and Postdoctoral Research Fellow at Aalto University (Finland).
Estrella is a Professor of Marketing and Market Research at the Universidad de Castilla-La Mancha. She is an expert in marketing and tourism, she stands out for her contributions in smart tourism, application of intelligent technologies in the user experience and the management of tourism companies. She is also a member of the Young Academy of Spain and the Global Young Academy.
Dana is the Global Managing Director for MESH Experience and oversees a global team focused on marketing efficacy, path to purchase, and customer experience for clients. She is responsible for the global growth and strategy for the business. She also leads the New York City chapter of Women In Research. Previously she held roles at Nielsen.
Borinan is a sociologist, university associate professor and the Founder and Managing Partner at Alpha Research, one of the largest independent agencies for social and marketing research in Bulgaria. She has extensive experience in the fields of sociology of politics, public opinion research, socio-political analysis and consultations, electoral studies and policies evaluation.
Jonathan is an Executive Vice President & Founding Partner of Reach3 Insights, an innovative market research consultancy focused on insight gathering through conversational approaches and communities. He runs the Reach3 Chicago office and is responsible for bringing the company’s unique methodologies and advanced technologies to organizations across the consumer goods and services industries.
As Senior Manager for Customer Insights and Strategy at Walmart, Lyndsey has extensive career experience in CPG and marketing research consulting. She has worked closely with brand teams spanning food, personal care, home care, and OTC industries to optimize launch plans for new products and line extensions. Previously she held insight roles with Reckitt and Nielsen.
Monica is a data storyteller with extensive experience in transformational markets. She has extensive experience in market research, business intelligence and consumer trends to drive innovation and growth. She currently serves as Global Head of Research for Airbnb and previously held key insight roles for Mattel and Nickelodeon.
As Senior Manager of Consumer Insight and Strategy for Henkel, Stephan focuses on understanding consumers’ wants, needs and beliefs to unlock growth. He has experience on both the manufacturing/client and research agency sides of consumer insights and has broad experience designing and managing marketing and consumer research and delivering actionable consumer insights.
For over 20 years Alexander has been instrumental to the growth and innovation of Strategic Vision. As president, he has global responsibility for the organization’s product consulting operations. His industry perspectives are sought by leading publications like USA Today and Associated Press. He is also a regular presenter at industry conferences.
Anouar El Haji is the Founder and CEO of Veylinx. He is known for introducing an advanced methodology to the world of consumer insights and is the recipient of several awards including the Young Talent Award from the Dutch Market Research Association. He also holds a PhD degree in marketing.
As Vice President of Insights and Analytics for PepsiCo Africa, Middle East and South Asia markets, Rafik is focused on consumer insight to drive growth strategies. For nearly 20 years he’s held commercial and analytical roles with the company. Previously he was with NielsenIQ.
Josh is currently the Vice President for The Martec Group, which is a global market research and consulting firm that specializes in market, product, customer, competitive, and emotional intelligence. He has nearly 40 years of experience in market research, insights, and consulting in B2B and B2C methodologies. He also serves on the Board of Directors for the Insight Association’s Great Lakes Chapter.
For nearly 20 years Arturo has held an array of research, operations and analytics roles for General Motors. He currently serves as Director of Brand, CX and Connected Services Research. He has expertise in product planning, forecasting, analytics, market and consumer research, competitive intelligence, program management and cross-functional team management.
Isabelle serves as Chief Executive Officer of Actfuture Marketing, which focuses on both qualitative and quantitative market research. She is also the ESOMAR Representative for France. She focuses on developing innovative remote and hybrid research methods for an array of clients.
For over 35 years Susan has provided insights through FaderFocus. She is an award-winning qualitative research expert, strategist and sought-after speaker who helps companies reframe and think differently about approaches to their business challenges so they can turn them into successful outcomes. Her ‘Contextual Intelligence' approach incorporates wide-opening listening, cognitive demographics, narrative economics and counter-intuitive thinking.
As the Founder and Chief Consultant at NuVision, Jun helps global and Chinese companies to maximize value from big, small and thick data to succeed in China market, leveraging 25+ years of experience in insight, analytics and data-driven marketing. Previously he held roles with Unilever, General Mills and Proctor & Gamble.
For over 20 years Lanre has led CMRG. He is an experienced Managing Director with a demonstrated history of working in the market research industry. Lanre is skilled in knowledge engineering, focus groups, advertising research, brand equity and market research.
James founded MDI Pty and has led the organization as its Chief Executive Officer for over a decade. MDI Pty Ltd provides mobile and digital marketing and social insights and understanding to its clients. Previously he held global leadership and strategy roles for the technology sector and efor TNS Kantar in Singapore.
Carol founded BuzzBack in 2000 and has served as its President and CEO during that span. BuzzBack delivers consumer insight and understanding to clients through creative and visual techniques to help facilitate faster, more informed decisions. Previously she held marketing and product development roles at Mail.com and Fortune Brands.
As a Senior Advisor for Sharma Strategy Group, Pamela has over 20 years of experience in data science and insights. She previously served as Senior Vice President and Chief Marketing Officer for Pernod Ricard North America and has also held strategic insight roles with The Walt Disney Studios and PepsiCo and has been a Board Member of the Marketing Science Institute.
As the Director of Insights for Hill's Pet Nutrition, Kim is a consumer insights and marketing strategy leader skilled in helping organizations develop powerful consumer understanding. She also develops insights that lead to business-building strategies and innovation. Kim is proficient in market research qual/quant methods for creative development, advertising/brand health testing and tracking, brand strategy development, innovation/new product and need state development, insight and consumer segmentation development and analysis.
Enzo is the Chairman of the Board of GfK Italy and serves as the Commercial Director for GfK Greece. He is also the Vice President of Assirm, an association founded in 1991 that brings together the major Italian companies that carry out market research, opinion surveys, and social research.
As a Global Insights Manager at Kerry, Christina supports the marketing, sales, and commercial functions with proprietary market research and consumer insight. With over 10 years of experience in food and beverage insights, she has developed a keen understanding of the consumer needs, preferences, and behaviors that shape the global market trends and opportunities.
For over 20 years, Andera has been advising blue-chip companies, medium-sized businesses and politicians on future issues, especially innovation, digitization and education. She conducts around half a million digital interviews a year with her company in order to always be able to make data-based decisions. Previously she was CEO od Dialego AG.
As the Assistant General Manager and Head of Insight for National Bank of Kuwait, Majed is an accomplished customer Insights expert with a proven ability to develop and implement strategies that support business and financial objectives. He is solution-focused, team-oriented with over 20 years experience in the market research industry.
Matthew is the Founder and Managing Director of Bayes Price, which specializes in the collection, analysis, and visualization of survey data. He also serves as the Director and Chair for the Association for Survey Computing Committee, which focuses on the advancement of knowledge in software and technology for research surveys and statistics.
As Founder of Expand Exhale, Shazia has an extensive background in insights, innovation and research. She previously served as CEO of Neuro-Insight, a neuromarketing and neuroanalytics company that uses brain-imaging technology to measure brain response to communications. Previously she held insight and innovation roles with GHD and Procter & Gamble.
As Associate Director of Global Insights for The Clorox Company, Caitlin has led discovery and development research to guide innovation strategy and the product pipeline for various Clorox products. Previously she was in insights with Jamba Juice.
As CEO, Arthur heads World Wide Worx's research initiatives, both in terms of the independent market research it conducts on key areas of information and communications technology, as well as in its collaborative research with other market researchers and management consultancies. He also the Editor-in-chief of Gadget.co.za a magazine focused on personal technology.
Nick is the Global Head of Insights and Analytics for Mondelez International. He was recognized by the American Marketing Association as one of their 40 Under 40 Emerging Leaders. He has over 20 years of experience using data science & human insight to drive better business decisions. Previously he held a variety of insight roles with Pepsico.
Kristen is a senior market research professional with extensive custom research experience across a broad range of topics such as brand assessment, positioning/strategy, packaging design, shopper behavior and software usability. At Clorox she co-leads a centralized consumer Insights group dynamically deployed for strategic brand and innovation projects.
As a Global Strategic Insights Manager for McDonald's, Dana has nearly 15 years of experience at the nexus of marketing, communications, and insights. She is a high-impact insights lead adept at developing and implementing global initiatives, with expertise in turning data into actionable plans that drive strategic decisions and provide clarity.
Jasper is the Managing Director of Dalberg Research, previously known as Research Solutions Africa, which delivers research services and opportunities across Africa and South Asia. He has extensive expertise in African markets, futures studies and sustainability assessment and holds a Ph.D. in integrated sustainability assessment.
As Head of Insights and Analytics, Pavi is the global function leader for Strategic Insights & Analytics at Johnson & Johnson Vision. He focuses on championing data-insights strategy to drive business impact & has 25+ yrs of experience in insights, analytics and data science having worked at The Coca-Cola Company and Kantar across US, Thailand & India markets. He’s also presented at ESOMAR’s Congress & Client Summit.
Soodeh is the Co-founder and CEO of ReWise which provides market research services to clients. She is also a Board Member of the Iran Marketing Research Association. Previously Soodeh was in a variety of commercial and client roles for GfK and Hyundai.
At Qualtrics, Carol is a leader in quantitative data analysis, focusing on machine learning and AI. She works with clients in the tech, financial, retail, and telecom spaces, helping scope client needs to inform future engineering enhancements.
Debrah is the Managing Director of Market Research Society where she leads business activities of the entire organization. She is also a Founding Association Partner for the Global Business Network and Vice President of the The European Federation of Associations of Market Research Organizations.
Nidhi's research has spanned many areas such as resource allocation in networking, smart grids, social information networks and machine learning. Previously she was a research team lead at Borealis AI (a research institute at Royal Bank of Canada), where her team worked on privacy-preserving methods for machine learning.
As Head of Industry Research & Thought Leadership at Google, Pashmeena focuses on selling through data, insights and storytelling. She also specializes in data analytics, marketing insights, customer research and the customer journey. She has also written for ClickZ and Think with Google and presented at a variety of conferences.
Amanda is President at Vital Findings, an insights agency specializing in creative, mixed-method approaches, storytelling and design. Previously she held research leadership positions at Millward Brown and TideWatch.
As Global Head of Consumer Research for The Economist, Seema has deep experience developing digital strategies and media research in digital and traditional publishing. For 13 years she had been with the media company Dennis. She has extensive insight into sectors that include automotive, fitness, media trends, youth and current affairs.
As the Director of Audience and Portfolio Development for the LEGO Group, Mads is an expert in strategy, consumer and shopper insights, customer loyalty, market research, public opinion polling and advanced statistical analysis. He is also an accomplished project manager with experience from large and complex projects.
Paul founded FlexMR, an insights empowerment company, in 2014, and serves as its CEO. FlexMR provides a custom-panel and communities platform solution. Previously he was the Founder and CEO of Product Lab, CEO of Intersperience, and Consultancy Director for Teleconomy Group.
As Global Director of Global Consumer Insights, David delivers insights for Edgwell's suite of consumer products which include Schick, Skintimate®, Banana Boat and Hawaiian Tropic. Previously he was a Vice President at Kantar.
Stella is an award-winning market and consumer insights professional. In her current role at Servus Credit Union, she focuses on identifying and executing growth opportunities that align with Servus's transformational strategies and strategic plans. Prior to Servus, Stella worked with Perksy Canada as a Senior Research Manager.
As Regional Manager for Innovation Insights at Mars, Cassie has a demonstrated history of working in market research, financial services, and nonprofit organizations. Always exploring consumer behavior, needs and trends through a lens of empathy. Previously she held roles with Ipsos and Barclays.
As Founder and CEO of Actnable, Dharmendra is on a mission to revolutionize research through groundbreaking AI and Gen AI innovations. He is a transformative business leader with over two decades of market research expertise, an innovator, explorer, and thought leader dedicated to pushing the boundaries of what's possible.
Ilze is the Managing Partner and Research Producer for Mozokot Latvia. She has extensive expertise in project management, branding, customer insights, strategic planning, communication and marketing strategy. She is also a researcher with Riga Technical University.
As an Insights Manager for Revenue Growth Management for PepsiCo, Chelsea increases the impact of proprietary insights and analytics on sales and brand strategy with story-telling, stakeholder relationships, and supporting strategic business planning processes.
As the CEO and Co-founder of Intuify, Kevin focuses on launching disruptive products and services that change industries by applying cutting-edge technologies to solve critical business needs. He focuses on the intersection of analytics, marketing research, technology, and product innovation.
For over a decade, Julia has held a variety of insight roles for Pepsico. Currently she is the Insights Director for the brand in Ireland. Previously, she held insight roles for Mondelez and Kraft Foods.
Kim is the Senior Manager for Brand Insights for Nestle Purina in the Latin American region. For over two decades she has been delivering strategic insights to the Nestle Purina organization for their various products. Previously she was with Mead Johnson nutrition division in product research.
For over 30 years Nasir has been in strategic leadership roles with Somra-MBL Limited. Currently he is the organization’s Principal Researcher & Managing Director. Previously he searched as its Executive Chairman. He has extensive experience in consumer, retail, developmental and B2B research.
Dana is the Founder and CEO of Highlight, a venture-backed startup offering agile in-home product testing via curated discovery boxes. Dana oversees a team that delivers end-to-end automation of the product testing process, and access to a pre-screened, hyper-engaged consumer community.
Florian is Founder and CEO of Redem, a leading research technology company specializing in the development and deployment of AI-based SaaS solutions for survey data quality assurance.
For over two decades, Sarah has been part of Fieldwork, a qualitative research partner of brands. Her team recruit respondents according to client specifications and host in-person, remote, or hybrid research sessions where clients uncover insights for brand and business impact.
Karlien is the Co-founder and Research Director for Ara, which provides human understanding through artificial intelligence. Her experience spans programmatic targeting, natural language processing, artificial intelligence, strategy, open data, consumer insights, and chatbots.
Jennifer is the Director of Consumer Insights for Go-to Market Activation and CI Field CEnter of Excellence at McDonald’s. She has been in various insight roles with McDonald’s for over 13 years and previously with a focus on understanding and engaging the organization’s consumer experience.
For nearly a decade John has been the Managing Director for Opinion, a full-service research agency. He has also served on the boards of several technology companies and was a prior Country Representative for Norway with ESOMAR.
As Danone's Global Strategy and Insights Director, Pascal has over 25 years of experience in market-leading FMCG companies, driving the growth strategy of multiple categories and brands for different target groups.
Cherie is the Head of North American Insights for Colgate-Palmolive. In this role she leads the company’s insights team to identify future-focused and culturally relevante white spaces for growth. She has spent over a decade with Colgate-Palmolive in various insight and innovation roles.
Sanja is the President of QuestionPro Workforce, an employee survey platform. Previously, she held positions with Globant and CareerBuilder. She also holds a PhD in psychology.